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Have you been hearing about “book trailers” and “book trailer videos”?

Wondering what they are?

In a nutshell:

  • they are short (1-2 minutes) videos showing photos, video clips and text with animation
  • their purpose is to capture the viewer’s imagination and encourage that person to take action at the end
  • the “action for each video’s Call To Action (CTA) depends on what’s required:
    • see the book on Amazon
    • read more on the website
    • grab a discount/coupon code etc.

Here are a few I’ve created:

Pre-Launch Video

for Kevin Koala

Length:  1 min 15 seconds

CTA: Short link to free download

Book Marketing /

Promo Video

Length:  30 seconds

CTA: Short link to Amazon

Make Your Book Stand Out From The Crowd

Length:  30 seconds

CTA:  Contact us